Medical Website Design · Healthcare SEO, AEO + GEO

Medical Practice Website Design & SEO for
The Headache Lab

MBL Marketing planned, designed, wrote, built, optimized, and measured a patient-focused WordPress website for a Chicago-area migraine care practice. The project combined website strategy, UX design, medical copywriting, local SEO, visual direction, and analytics implementation to create a clearer path from Google Search to patient education and appointment action.

Visit the Site
  • Medical Website Design
  • Healthcare SEO
  • Quiz Funnel
  • Social Content System
  • CRM Workflow Strategy
  • AEO / GEO
  • GTM + Google Data Studio
  • GA4 + Search Console
Medical Website Design Laptop and phone mockup showing a medical practice website design and social media content created for The Headache Lab.

168K

Search Impressions

Last 12 Months

858

Organic Clicks

Last 12 Months

Google Gemini icon used to represent AI search visibility and generative search discovery.

AI Discovery

Found through Google, ChatGPT & Gemini

Tracking + Reporting System

Tracking connected from launch

Google Analytics logo representing website traffic, audience behavior, and performance reporting. Google Data Studio and Looker Studio reporting icon used to represent marketing analytics dashboards. Google Tag Manager logo representing website event tracking, conversion measurement, and analytics setup. Google Search Console logo representing organic search visibility, website clicks, and SEO performance tracking.

Built From Zero. Measured From Launch.

The Headache Lab website was built as a full digital foundation — connecting search visibility, patient education, analytics, social content, and CRM-ready workflows into one measurable system.

Built to perform beyond the page
wordpress website design development platforms | MBL Marketing

Website Design & UX

Navigation, mobile experience, treatment discovery, booking paths

mobile website design content layout | MBL Marketing

Content & Copy

Patient-focused copy, FAQs, service education, location messaging

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SEO, AEO & GEO

Metadata, headings, internal linking, image SEO, answer-focused content

website analytics tracking ga4 search console gtm | MBL Marketing

Analytics & Tracking

GA4, Search Console, GTM, dashboards, performance monitoring

Website Design + UX

A Medical Practice Website Built From the Ground Up

Clear Service Pages

Organized treatment and condition pages

Patient-Friendly UX

Simple, scannable pages with clear CTAs

Local Search Structure

Location content for Evergreen Park and Westmont

Quiz Conversion Path

Migraine quiz as an easy next step

Mobile-Friendly Design

Responsive layouts for mobile visitors.

Marketing Stack

The Connected System
Behind the Website

Website Foundation

WordPress website structure, landing pages, service content, and conversion paths.

Tracking + Reporting

GA4, Search Console, Google Tag Manager, and Looker Studio connected around key website actions.

Social Content System

Instagram, Meta, and Facebook content built to support education, trust, and local awareness.

CRM-Ready Workflows

Lead capture and follow-up pathways planned around quiz, form, and booking actions.

Connected marketing stack graphic showing WordPress, GA4, Google Search Console, CRM workflows, Instagram, Meta, and Facebook for The Headache Lab.
Client Words

Trusted by Professionals Across Industries

Real feedback from clients and customers who trusted MBL Marketing for websites, content, design, and digital marketing support.